seline; white-space: normal; font-stretch: inherit; font-variant-numeric: inherit; font-variant-east-asian: inherit;">很多的粉,不明白抖音认证的好处,就和大家聊聊蓝V到底有什么用。
seline; white-space: normal; font-stretch: inherit; font-variant-numeric: inherit; font-variant-east-asian: inherit;">1、官方认证标识蓝V认证账号将获得专属企业认证账号头像平台背书可提高账号公信力。
seline; white-space: normal; font-stretch: inherit; font-variant-numeric: inherit; font-variant-east-asian: inherit;">2、账号昵称获得唯一性锁定,享受全昵称搜索置顶权限。
seline; white-space: normal; font-stretch: inherit; font-variant-numeric: inherit; font-variant-east-asian: inherit;">3、自定义主页头图,当用户进入账号主页时,能够获得差异化、个性化的视觉体验。
seline; white-space: normal; font-stretch: inherit; font-variant-numeric: inherit; font-variant-east-asian: inherit;">4、支持多平台同步
seline; white-space: normal; font-stretch: inherit; font-variant-numeric: inherit; font-variant-east-asian: inherit;">能够和头条、火山小视频同步认证。更为关键的是,获得抖音官方蓝V认证后,企业抖音号可以享受到抖音的推广支持。
seline; white-space: normal; font-stretch: inherit; font-variant-numeric: inherit; font-variant-east-asian: inherit;">5、视频置顶服务
seline; white-space: normal; font-stretch: inherit; font-variant-numeric: inherit; font-variant-east-asian: inherit;">这使得企业抖音号的重点推荐内容能够进行二次传播,实现营销效果大化。
seline; white-space: normal; font-stretch: inherit; font-variant-numeric: inherit; font-variant-east-asian: inherit;">
seline; white-space: normal; font-stretch: inherit; font-variant-numeric: inherit; font-variant-east-asian: inherit;">6、链接跳转服务
seline; white-space: normal; font-stretch: inherit; font-variant-numeric: inherit; font-variant-east-asian: inherit;">企业可以利用链接跳转功能使产品及品牌获得更多的展示入口,从而取得更高曝光量。
seline; white-space: normal; font-stretch: inherit; font-variant-numeric: inherit; font-variant-east-asian: inherit;">7、销售转化服务
seline; white-space: normal; font-stretch: inherit; font-variant-numeric: inherit; font-variant-east-asian: inherit;">抖音官方为蓝V认证账号提供垂直转化组件,更加方便企业完成销售转化。
seline; white-space: normal; font-stretch: inherit; font-variant-numeric: inherit; font-variant-east-asian: inherit;">8、营销洞察
seline; white-space: normal; font-stretch: inherit; font-variant-numeric: inherit; font-variant-east-asian: inherit;">企业可以通过抖音官方提供的视频数据、评论口碑、热点内容等更为科学合理地制定营销决策,降低营销成本的同时实现传播。
seline; white-space: normal; font-stretch: inherit; font-variant-numeric: inherit; font-variant-east-asian: inherit;">完成抖音账号蓝V认证后,接下来企业就要明确自身的账号定位。相当多的企业入驻抖音后为了获得更多的曝光量,盲目追逐各种热点,根本没有形成自身的风格与调性,导致企业难以沉淀忠实粉。
seline; white-space: normal; font-stretch: inherit; font-variant-numeric: inherit; font-variant-east-asian: inherit;">从微博、微信等媒体平台的诸多实践案例来看,企业账号的运营策略应该是长期输出优质内容,确保统一风格,逐渐积累大量忠实粉。
seline; white-space: normal; font-stretch: inherit; font-variant-numeric: inherit; font-variant-east-asian: inherit;">
seline; white-space: normal; font-stretch: inherit; font-variant-numeric: inherit; font-variant-east-asian: inherit;">联系小遍认证蓝v(微信同手机号)